Back in 1890, “mad professor and inventor” Nikola Tesla first experimented with wireless lighting. He was convinced wirelessly transmitted power was going to be the future. Truth to be told, not many backed him in this thinking and he ended up impoverished.
Since then, wireless technology has become part of our everyday life. Yet, it was not until 125 years after Tesla’s first wireless light presentation, that Simon Morris started his infamous FLYTE Kickstarter campaign.
Brought to Light By Kickstarter and Facebook
“Like all great things we saw a video on Facebook for the FLYTE Kickstarter campaign” Scott Gladstone from FLYTE Lights Australia tells us. “We immediately fell in love with it and started doing some research. We were determined to get these lights down under.”
FLYTE’s Kickstarter campaign’s target was $80,000. In the end, Simon Morris and FLYTE raised more than $615,000 with the help of 2,085 backers. Today, two years later, FLYTE is the world’s first and only wireless, levitating, light bulb and even won Time Magazine’s Best Innovation prize in 2016.
Scott and his family have been in the lighting business for over 20 years. “You need to keep up with the zeitgeist, foster your supplier relationships and, most importantly, listen to your customers. Anything that gives our company an edge we want to pursue. FLYTE definitively does that and we are so excited that we were able to support them from the get go!”
While their company The Light Impact mainly acts as wholesaler, Scott decided to distribute FLYTE directly through FLYTE Lights Australia to the consumer. “It is more than just a beautiful. The way the light bulb floats and gently turns without sound is just mesmerizing. The warm light creates the perfect mood and the overall quality is just outstanding.”
The Flying Light
FLYTE is life science interwoven with art and technology. A transmitter in the base transfers 5V wirelessly to the bulb. Using electromagnetism, the bulb is pushed into the air making it rotate in space, seemingly unaffected by gravity.
Designed in Sweden, FLYTE’s base is made of sustainably sourced oak, ash and walnut. Its energy efficient LEDs are rated at about 50,000 hours. That’s 4 hours every day for 35 years! With the bulb being shatterproof and the design being timeless the lights are something to pass on for generations.
What Else Can You Make Float?
The creative mind behind FLYTE is Simon Morris. Since childhood, the now 39 year old New Yorker art scientist has been fixated with the idea of levitation. So much so that he actually built a hover board prototype in his early thirties. While it was not ridable, Simon has never been prepared to give up and keeps inventing.
Since FLYTE’s success, he and his team have invented a floating, rotating, planter called LYFE and just released a levitating clock called STORY. This though, we believe, will not be the end of the tale. We are waiting for the hover board, Simon!